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Why Rude Health are Proud to be a B Corp

After 16 years of living and working in rude health and 3 months of rigorous auditing, Rude Health were proud as punch to join the B Corp community in June 2021!

Why Have we Chosen to Become a B Corp?

B Corp is an accreditation that celebrates how we have always done business. At Rude Health, we call it ‘the bright way’ because it balances people, planet and profit for a brighter, better world.

The bright way of doing business covers everything from putting our team of glass-half-fullers first with a flexible working policy and enhanced maternity and paternity leave to choosing high quality ingredients such as Sicilian almonds for their superior flavour and excellent environmental credentials.

Our B Corp accreditation allows us to openly talk about the parts of Rude Health we’re most proud of. Like how our Dairy-free Drink packaging is made from 88% renewable materials and that we donate a minimum of 5% of annual profits to charitable causes each year. Or how by using British oats in our delicious Organic Oat Drink, we save 55,000 food miles each year.

And we’re in good company. There are now 4,757 B Corps globally so we’re in good company. We’re not usually one to name drop, but we’re proud to sit beside inspiring brands like Patagonia and The Collective.


Rude Health’s Mission

Our mission is to make the healthy choice a celebration. Not a sacrifice. We aim to leave the planet, our team and everyone who eats and drinks our food in ruder health.

Discover more about the B Corp accreditation by visiting


To check out our full B Corp range, just click here, and have a browse through Rude Health's delicious milk alternatives and cereals here.